Approved in 2018, it is a unique, international standard for evaluating the environmental, economic and social impact of ceramic tiles.
The Ceramics of Italy for Sustainability communication and promotional campaign has got under way with the launch of a video created by Milan-based agency Muse Factory of Projects on the institutional website ceramica.info, which will be shared through an extensive social media presence in Italy and abroad. The aim of the campaign is to communicate the efforts and achievements in the field of sustainability made by the Italian ceramic industry (tiles, sanitaryware, tableware, bricks and roof tiles) as a concrete result of the work carried out by the Association in recent months.
Ceramic ventilated façades reduce energy consumption and cut utility bills
The Italian ceramic industry’s management approach aims to minimise environmental impact over the product’s entire life cycle.